The “Desperate Saburo” in the fashion design industry leads the oriental culture to the world

Gentle and elegant, the language is stunned. Zhao Huizhou is such a warm woman, she can always feel the breath of youth and fashion from her body, but also like the dark fragrance floating, not high-profile, not unassuming. As the top ten fashion designers from Wuhan, the young Zhao Huizhou said with emotion: Youth must have a dream, so that it can fly higher.

After graduating from Hubei Academy of Fine Arts, Zhao Huizhou went to Shenzhen alone. In 1998, he created his own clothing brand “Arts Hui”, which was designed and served by professional women. From 2006 to 2007, he launched the high-end designer women's brand HUI and the fashion art lifestyle brand SOFA.

Zhao Huizhou: Youth has a dream to fly high

Time flies. In 2005, Yizhihui was elected as the “Best Brand of Chinese Brands and Lifestyles” together with well-known brands such as Lenovo, Haier, Industrial and Commercial Bank of China, and China Mobile. Zhao Huizhou was elected as “Top Ten Designers in China”. For these years of hard work, Zhao Huizhou looked very indifferent. "You only have one time, I just don't want to spend every day."

With the increasing emphasis on Chinese elements in international fashion, more designers in China have begun to bring their designs to the international fashion show to make popular releases to win the respect that Chinese designers should earn. Zhao Huizhou has been paying attention to these changes. This also makes her feel more about the power of Eastern culture and confidence in Chinese design.

From the beginning of the real brand, she has always focused on incorporating international elements into her design style. Therefore, as long as Milan, Paris and London Fashion Week are opened, Zhao Huizhou is like a human being, and no one can find her. At this time, she was wandering around the cities where she held Fashion Week, and she looked at it in a show like Kuafu. At first, it may be just to take the things that are popular in the world for their own use, but now, her heart is a little further, "Expressing the oriental culture in an international language, so that Chinese fashion truly leaves a mark on the international arena." When she said this sentence, she looked dignified. She said that this is actually her "responsibility". Chinese women's wear needs a new expression.

Art comes from life and everyone enjoys the nourishment of art.

The EACHWAY brand was founded in 1997 and has always adhered to original design. EACHWAY uses design to express the pursuit and understanding of life and beauty, and inject new, healthy, fresh, natural and graceful life elements into the products with the concept of design, so as to meet the needs of urban white-collar women to pursue fashion tastes and show their wisdom. The connotation of intellectuality, elegance and self-confidence.

EACHWAY has always conveyed a proposition that “art is not mysterious and high above”. Art is in our lives for most people to enjoy like the sun and the air.

EACHWAY's simple and clear lines, patchwork texture, highlights simplicity, generosity and exquisiteness; with classic black, white and gray as the theme, elegant and elegant tones, elegant and restrained; environmentally friendly and comfortable natural fabrics with natural elements Apply to the extreme. Classic and unique floral patterns, delicate beading, exquisite hand-embroidered, and contrasting stitching of the fabric show the fresh and elegant EACHWAY.

After nine years of development, EACHWAY won the "Brand Style" and "Brand Planning" nominations for the "2004-2005 China Apparel Brand Award of the Year"; on December 9, 2005 with Lenovo, Haier, Many well-known Chinese brands such as Industrial and Commercial Bank of China and China Mobile were selected as “2005 China Brands” – “2005 China Lifestyle Best Brand” annual award; in June 2006, as a representative of China, participated in the Asian Fashion Federation...but This is not the end, it is just the beginning.

Editor in charge: Yang Huijuan