Online sales skills sharing

Novice or veteran will pay attention to network marketing experience and skills, master marketing is easy, but sometimes ignore the details, and experience is too important for novices. I took part in a training in time, and I learned some tips to share them.

First, the key word

Too many buyers know that they use e-commerce to do business. They usually look for them on Alibaba, Baidu, Google, Yahoo, etc. They will search by product name, company name, brand, region, etc. Key words are the core of their search, so it is important to set the key words. The lecturer talked about an example that mentioned the various names of the product, such as potatoes, also called potatoes, both of which are written. And the order is potato, potato, the order of inquiry is from the back to the front. When setting, adding spaces or commas between keywords such as brand and model is easier to find. Also pay attention to the buyer's search habits and business habits and so on.

Keywords should appear frequently, for example, in the title of supply and demand information, the main products and services in the company introduction, the contents of the product should be written in, the title, content, signature file or blog article title, label, It is often mentioned in the content, because every time you publish an article or a post, you can promote yourself while supporting others. Other search sites will crawl the information, article content, and title in the blog, so that there are many chances of being crawled. Here, the lecturer mentioned the blog of “Yi Pin Tang” and “Fang Cheng Jun”. It is worth learning from Guan Jian’s words and articles.

Second, the skills of photo shooting

Be sure to let others know what is in the picture and you can see the information conveyed in this picture at a glance. Integrity members can upload three images, so they can display products in different angles. The color of the picture should be clear, the light should be soft and clear, the angle should be good, and at the same time, pay attention to the way the product is placed.

Third, let the information rank high

Information ranking is based on the order in which the products are released. It is necessary to repeat the release several times before, but also to master some skills, such as the time zone, 9-10 in the morning, 3-4 in the afternoon, and work in the evening. Time can be sent, the product should not be sent out in one time, several times in three paragraphs, and some business friends will send it after 10 pm, because if there is a foreign trade customer, it is the working time, it may be See your message. If it is often in front of the computer, it will be re-issued every 10 minutes, just like the price is the same, but this method is free. If it is very busy, the information will be re-issued at least once a week. It is not very busy and can be heavy every day. Once, run the market every morning for a few minutes, open the computer once, and send it back at night. If there is really no time, then it is necessary to adopt the method of bidding. This is to pay the fee, but it is not subject to time limit. The price of the product is always ranked higher. This can be very worry-free. There is also the fact that when the information is released, it can be ranked first with a price or with an Alipay.

Fourth, inquiry

In order to retain buyers, it is important to have an inquiry response time, response skills, follow-up skills, and reasonable sample delivery. Reply to the inquiry must be timely, answer the customer's questions simply and simply, let the customer feel that you are very professional, Want Want online time should be as long as possible, so that timely communication with customers can also save some costs. Keep your own emails in time so that some useful information can be received. If you are not at the computer, set a custom status to let customers know about your situation.

If there is an inquiry, it means that the other party has a certain intention. It is necessary to know the other party, determine whether he is true, whether the company is certified, and the contact information. After the inquiry, we must follow up in time, we must stand on the other side's position to consider the problem, first make friends and do business. Even if you can't make a deal later, you should cherish this customer resource, and maybe there will be opportunities to cooperate in the future.

Five, the problem of the sample

When sending samples, it is necessary to analyze them. It is not necessary to send samples to the samples. For example, some customers will have samples when they open the product, but they will not know about the product. There are no customers who have no special requirements for the special performance of the product. There are also some customers who are interested in the product. At this time, it is necessary to divide the situation: if the cost of the sample is high, the cost is charged, but the postage can be waived. If the cost is very low, the postage is high, and the postage can be collected without cost. If the customer is very concerned about the cost of these expenses, it means that the sincerity is not enough, but also need to communicate further discussion, if not achieved, give up.

Internet marketing has different characteristics due to different products, but some marketing techniques are universal. Each business partner should have different business methods according to the characteristics of their products. What is needed is to continuously absorb strengths and play. Advantages, to avoid the impact of unfavorable factors on the business, so it is necessary to know more about some of the experience.

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