Search and acquire the international fashion trend agency T10, to create a complete fabric trading ecosystem

Recently, Sobu completed the acquisition and capital increase for the international fashion trend agency T100, and the layout around the apparel industry chain has already started.

To build a complete fabric trading eco-chain requires a large number of participants to integrate into it. As an innovator of the industry, while focusing on its own products and platforms, it hopes to introduce more "clothing partners" on the basis of this. The apparel industry ecosystem, around this strategy we launched this acquisition.

As a well-known international fashion trend organization established for 15 years, T100 has served more than 80% of China's fast fashion brands, including Taiping Bird, Metersbonwe, GXG, Ou Shili, Ai Lai, Jordan, Qi Ge Ge, Piggy Class. Na and so on. Since the subversion of the trend book industry with the WEB trend platform model 8 years ago, a complete and efficient trend library has been established from hundreds of latitudes, becoming the first professional information platform to provide professional and independent trends in China.

Regardless of the industry team, customer overlap or complementary aspects of the upstream and downstream, the T100 can serve faster and faster customers based on the search platform. These are the indispensable elements of the current development model of the search platform. Since last year, it has been convenient to carry out in-depth cooperation, and now it is starting again with a new model.

Combining trend data and search platform data, it can help fast fashion customers to realize the design in one step, and let fabric manufacturers accurately match the orders. The embedded cooperation between T100 and the search platform is perfect, and it becomes the whole industry chain of search and build. An important step has become a benchmark for more "clothing partners".

As the first mobile surface accessories trading platform in China, the company launched the mobile b2B reverse matching form in 2013 to promote the transformation of the textile industry, quickly hit the pain points of the “demand matching” between the supply and demand sides, and provided efficient matching transactions for both parties. The service solves the problems of the difficulty in finding the cloth, the high cost, and the inability to secure the transaction due to the information asymmetry and the intermediate links in the traditional fabric procurement process.

Although in more than three years, the connection of many links has been gradually improved, and the efficiency of the entire supply chain has been significantly improved, but the dream of searching is far more than this, from fabrics and design to flexible supply chains that combine trends. And then to supply chain finance, all of which are important links in the future map that you want to get through.

Finally, we said that we welcome all service providers who can accelerate the liquidity of fabrics to join us in the "clothing and auction", including financial, logistics and other fields to jointly create a new empire in the textile industry.